1988 - "The Work of Culture in the Age of Cybernetic Systems" by Bill Nichols was published
In his essay "The Work of Culture in the Age of Cybernetic Systems," Bill Nichols allows the public to take a look at his thoughts regarding the practice of new media to borrow previous conclusions and ideas developed in other areas of culture. In new media advancements related to user interactivity there is definitely a great trend towards developing more and more complex software that is unbiased, free from stereotypes, allowing for greater freedom. Such models are underway and will only lead to greater human desire to partake in such interactive environments.
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